Posts Tagged ‘cannabis’

The Future of Cannabis Relies on Cannabinoid Distribution

As we stand at the precipice of widespread cannabis legalization, the blurred figure of a new industry is slowly taking shape. Throughout the past several years, cannabis has moved away from the bloodshot eyes of stereotypical stoners and into the lives of people from all walks of life. The normalization of cannabis may be attributed…

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Cannabis Homogenization – 5 Reasons Why It’s Invaluable for Your Brand

To say marketing and branding is a challenge for cannabis businesses is a massive understatement. With political and social detractors committed to derailing industry progress, marketing tactics must adhere to shifting, and sometimes outlandish, requirements. However, as we dive deeper into this budding industry, the venomous bite from Capitol Hill isn’t the biggest threat to…

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Stop Scorching Cannabis Consumers With Cannabinoid Hotspots

When you take a sip of your morning coffee, you aren’t worried about whether there’s too much or too little caffeine. The same’s also true when you take your multi-vitamin or enjoy a chocolate bar. As consumers, we hold a solid expectation of ingredient accuracy. Could you imagine the uproar if Starbucks suddenly released a…

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The Value of Whole Plant Terpenes in Cannabis Extracts

Why Fortifying With Cannabis-Based Terpenes is Essential Throughout recent years, the introduction of cannabis concentrations has flooded the market. With excitement and an eagerness to explore new methodologies of cannabis consumption, processors and consumers began diving into the realm of dabbing and concentrates. And why not? Boasting extremely high THC concentrations, such products seem as…

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The Entourage Effect – Its Role in Cannabis Extracts

How All Cannabinoids Work Together for Heightened User Experiences Dispensaries across the country are hosting quite the interesting trend: distillate. Cultivated out of a desire to experience a level of purity from CB-1 receptor site activation, distillates are just that, concentrated THC. On the surface, it seems distillates are the go-to source for those wishing…

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The Effects of THCA and CBDA on The Human Endocannabinoid System

The use of cannabis for medicinal purposes dates back thousands of years and spans a plethora of cultures. Its function as a medicine to treat both physical and mental ailments remained a mystery up until the 20th Century when scientific methodologies gave us the first glimpse into what we now understand as cannabinoids. Soon after…

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Deconstructing Terpenes – Difference Between Cannabis and Plant-Based Terpenes

The Difference Between Cannabis and Plant-Based Terpenes The aromatic profile of plants, of an almost endless variety of species, is attributed to not only its unique molecular blueprint, but also by organic compounds known as terpenes. Throughout the vast landscape of fruit-bearing and non-fruiting plants, the role of terpenes is the same: to attract pollinating…

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Cannabis Formulations – Emulsifying VG and BHO for Tinctures

As cannabis use elevates in popularity, the demand for non-combustible products simultaneously grows. In the current industry, both medical and recreational sales are moving away from traditional herb and into the realm of edibles, vapor juices and tinctures. The latter of the three is popular among those who need precise and regular cannabis dosing. However,…

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The Next Evolution in Cannabis Solutions via Terpene Integration

For many, the intricate aroma of cannabis is just as pleasurable as its psychoactive and medicinal effects. The sense of smell is, in many ways, our most delicate and powerful sensory system. There are few elements beyond fragrance capable of altering our emotional and physical reactions. Powered by the olfactory bulb, the human sense of…

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